Western Digital's G-Technology brand is well-known in multimedia production circles with products ranging from portable SSDs to multi-HDD RAID enclosures. As part of its Flash Perspective event today, the company is introducing the SanDisk Professional tag for products sold earlier under the G-Technology brand. In addition to new products targeting the prosumers and production houses, existing products are also getting speed bumps with updates in the USB interface. With increased resolutions and frame rates, content capture on location (as well as post-processing) now deals with huge amounts of data. On the capture side, we have seen multimedia-recording equipment support new card formats such as SD Express, CFast, and CFexpress. These allow capture at speeds exceeding even SATA SSDs, with CFexpress being the current card of...
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